Newsletter Agents
Newsletter Agents let you generate and schedule full newsletters, automatically pulling from articles, Datastreams, or structured inputs. Whether you want real-time delivery, personalized blocks, or dynamic layouts, Newsletter Agents are built to handle it.
They operate just like other Smart Agents: you configure them with inputs, assign logic, and run or schedule them as needed.
What Makes Newsletter Agents Different?
Unlike article or utility agents, Newsletter Agents manage multi-block layouts and content logic. They:
- Combine multiple article or content blocks
- Pull real-time or scheduled data (like latest articles, headlines, or market stats)
- Support personalization variables (like user name, location, or tags)
- Can be exported, scheduled, or sent via your connected ESP (like Ongage or Mailchimp)
Common Newsletter Agent Configurations
1. Newsletter from Existing Articles
Pulls in a set number of published articles, adds summaries, headlines, and optional images.
Inputs might include:
- Article tags (e.g., "weekly", "top_story")
- Number of articles to include
- Layout preference (classic, stacked, editorial)
2. Newsletter from Datastreams
Uses real-time articles sourced from your Datastream.
You can set:
- Minimum freshness score
- Keyword filters
- Quote inclusion or not
- Source priority or exclusion rules
3. Newsletter with Dynamic Blocks
Newsletter Agents can be configured to include:
- Custom block (e.g., a welcome message or editorial intro)
- Poll block or Quiz block (created by another Agent)
- CTA section (e.g., “Subscribe”, “Shop Now”)
- Dynamic block (changes per user based on tags or history)
Output Settings
Newsletter Agents support:
- Brand Voice styling for tone, structure, or headline generation
- Layout selection
- Image rules (auto-attach from article, from library, or none)
- Sending setup through Ongage or external ESP
You can also:
- Export the newsletter draft
- Review and edit block-by-block
- Duplicate it with updated content
Scheduling & Real-Time Newsletters
Scheduled Send: Run the Agent on a schedule (e.g., every Monday at 8am)
Real-Time Newsletter: Pulls updated content every time it is triggered, making sure it’s always current (great for breaking news, stock reports, or dynamic roundups)
Example Agent: Weekly Digest
Goal | Send weekly curated newsletter to subscribers |
---|---|
Agent | Newsletter Builder Agent |
Content Source | Top 5 articles tagged "weekly" |
Blocks | Intro text, 5 article cards, 1 CTA button |
Personalization | [First Name], custom greeting |
Layout | Stacked clean |
Delivery | Scheduled for Mondays, 7am |
Brand Voice | Jordan Wells |
Tip: Chain with Other Agents
You can build an entire pipeline:
Article Generator → Humanizer → Newsletter Agent → Scheduled Send
Each step can be automated or reviewed before sending.
→ Want to build multi-block layouts with polls or quizzes? Continue to Running, Scheduling, and Automating Agents
→ Or learn how to tag articles for better newsletter sorting in Tagging Articles for Agent Use